The most probable rationale behind this allocation could be an Einsteinian assumption that the CDMA technology is more effi cient than GSM; perhaps policy makers calculated through advanced analytic measures available to their offices that CDMA technologies are twice as efficient as ones depending on GSM.
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Source: IIPM Editorial, 2006
The most probable rationale behind this allocation could be an Einsteinian assumption that the CDMA technology is more effi cient than GSM; perhaps policy makers calculated through advanced analytic measures available to their offices that CDMA technologies are twice as efficient as ones depending on GSM.
For More IIPM Editorial Article, Click here
Source: IIPM Editorial, 2006
Built on the pillars of a sturdy global network, holistic marketing leadership and cutting edge creativity and people, right from its inception Lowe has pioneered combining imaginative excellence with worldwide reach. In India too, Lowe has done some phenomenal work and “our Lever commercials have consistently been good and talked about, even within the fraternity,” points out Priti.
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Source: IIPM Editorial, 2006
